Abstract
Startup companies are newly established businesses that are trying to survive and expand. These organizations are typically formed from innovative ideas and aim to grow to be successful. Every year thousands of new startups are established, however, most of them fail within a short period of time. This paper attempts to establish a systematic method to predict the success of a new startup through a case study. We develop a critical success factor framework within the Lifecycle of Startups. The factors within this framework were utilized in the business success prediction. In the case analysis, the results show a positive successful status of DecorDash in Lifecycle Stage 1. Factors from Stage 2 and Stage 3 are also discussed. The paper concludes with some implications of startup success prediction.