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Enhancing supply chain sustainability performance: the pivotal role of emerging technologies
Journal article   Peer reviewed

Enhancing supply chain sustainability performance: the pivotal role of emerging technologies

Suman Niranjan, Vipul Garg, David Marius Gligor and Timothy G. Hawkins
The Journal of business & industrial marketing, Vol. 40(2), pp.374-390
01-15-2025

Abstract

Business-to-business marketing Emerging technologies Supply chain sustainability Supply chain sustainability performance
This study aims to investigate the impact of sustainable supply chain practices on sustainability performance in North American and Canadian firms in a business-to-business (B2B) context, specifically focusing on the mediating role of emerging technologies. It aims to deepen the understanding of this complex relationship, contributing to both theoretical knowledge and practical applications.
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UN Sustainable Development Goals (SDGs)

This output has contributed to the advancement of the following goals:

#9 Industry, Innovation and Infrastructure
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